Chris Menendez
CM Creative

Rocs Anonymous


The Anonymous (B2C)

How do you create a narrative for a luxury accessories brand?

Quarterly Magazine + Editorial PRoduction


Rocs Anonymous, a luxury accessories brand born from street art, needed a medium to communicate its new collection. I came in and created a quarterly publication entitled The Anonymous. From pairing the newest collections with current fashion trends to recommending vacation getaways, it’s everything a lifestyle collateral piece should be.